Behdad Jamshidi started CJAM Marketing after realizing that most business owners don’t know how to evaluate the value of a marketing agency or assess their own needs. Since every business is different not only in its needs but also where they are at in the growth process, it isn’t a one-size-fits-all all. In the past 5 years, Behdad (or Bee) has met with and assessed 861+ marketing agencies and vetted them down to a lean 90 preferred partners across all marketing niches. After pairing hundreds of businesses with the right partners, he’s found his skillset lies in the matchmaking process. Featured in MarketWatch, Bloomberg, National Post, and the Financial Post, Bee’s unique background in marketing, engineering, consulting, leadership, sales, and strategy, has allowed him to serve as the conduit between business owners and the marketing teams they need.
What You’ll Learn from this Episode:
- The importance of finding the right marketing partners for businesses
- How to transition from a traditional job to a lifestyle business
- Strategies for maintaining work-life balance as an entrepreneur
- Tips for aspiring entrepreneurs on starting and growing a business
- The value of setting realistic goals and avoiding constant growth pressure
- How to manage travel and family time while running a business
Resources Mentioned in this Episode:
- CJAM Marketing: Behdad’s marketing matchmaking company
- Agency Audit Guide: A free resource with 16 questions to ask marketing agencies (available at cjammarketing.com in the footer’s resource section)
- Podcast Guest Gift Vault: podcastguestgift.com (where listeners can access the freebie)
- Get Shift Done program: An online class for improving productivity and goal-setting (use coupon code “podcast” for 99% off)
